Barbers of Northcote

Barbers of Northcote

Website Design & Development | Ongoing Support | Online Bookings | Google Business Profile

THE PROJECT

Barbers of Northcote has worked with DESC Designs through multiple stages of its digital evolution, with the website regularly refreshed to keep pace with the business and its changing customer experience.

The project has evolved from a simple one-page online presence into a more dynamic website incorporating video, online bookings and stronger connections with Google.

THE BRIEF

The website needed to provide customers with quick access to the information they need most, including:

• Services and pricing
• Store location and opening hours
• Online booking
• Google reviews
• Promotional and visual content

As the business evolved, the website also needed to remain flexible enough to accommodate regular pricing changes, public holiday information and new content.

THE APPROACH

The original website was developed as a streamlined Launchpad one-page site, providing an effective digital presence without unnecessary complexity.

Ongoing support has allowed the website to be regularly maintained and updated as the business changes.

DESC Designs has also supported the business's wider digital presence, including Setmore online bookings and its Google Business Profile, helping keep key customer information consistent across platforms.

As the website evolved, the design was progressively refined to create a sharper and more engaging experience. More recent development introduced video integration, providing a stronger visual representation of the barbering experience and services.

The customer journey was also streamlined by making online booking and Google review options easier to access directly from the website.

THE RESULT

Barbers of Northcote has a flexible digital presence that continues to evolve alongside the business.

Rather than requiring a complete website rebuild every time the business changes direction, ongoing support and development have allowed the website to be refreshed, expanded and improved as needed.

THE END RESULT

A flexible, evolving website that keeps pace with the business — from everyday updates to a more dynamic customer experience.